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If you are interested in sponsoring one of our events, please email

  • Heritage Day 2023
    Heritage Day 2023
    Sat, Oct 14
    Oct 14, 9:00 AM – Oct 15, 6:00 PM
    Celebrate the history of downtown La Crosse with fun activities for the whole family! This festival marks the rebirth and celebrates the rich history of Downtown La Crosse. Discover FREE historical tours, entertainment, great food & shopping, and more.
  • Downtown Trick or Treat
    Downtown Trick or Treat
    Sat, Oct 28
    Oct 28, 11:00 AM – 2:00 PM
    Bring the family downtown, dress up in your favorite costume, and enjoy treats from your favorite downtown businesses! Visit the Facebook event page for all event details! @DowntownMainstreetLaCrosse
  • Holiday Open House
    Holiday Open House
    Fri, Nov 10
    Nov 10, 4:00 PM – 8:00 PM
    Welcome the holiday season into downtown by participating in the annual Holiday Open House! On Friday, November 10th, downtown businesses will be open until 8 pm. Begin your holiday shopping by buying local! Visit the Facebook event page for all event details! @DowntownMainstreetLaCrosse
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