Connect and Explore Downtown La Crosse

Downtown La Crosse

Download PDF DMI Brochure

Request a DMI brochure here

Buy Gift Certificates Here

Historic Downtown La Crosse welcomes you!

Welcome to Historic Downtown La Crosse, just steps away from the Mississippi River and Riverside Park, includes one of the largest historic districts in the state.  Enjoy our unique shops, lively entertainment, museums, art galleries, and restaurants.  Take part in our many downtown events and festivals including Spring Fling, Downtown Walk Around, Riverfest, Krazy Daze, Oktoberfest, Historic Downtown Day, Trick & Treat, Holiday Open House, Rotary Lights, and more.


Downtown Mainstreet, Inc. (DMI) is the non-profit business group focused on the continued revitalization of Historic Downtown La Crosse.  And whether you are interested in visiting our beautiful and vibrant downtown business district or are someone looking to relocate or expand your business, we hope that this site has all the information to guide you.



Downtown La Crosse Guide



Membership Brochure



2014-15 Annual Report



Participating Gift Certificate Businesses

I shop downtown because there are so many products and services available in so many unique and interesting stores.

I shop downtown because shopping downtown is an experience. It is the experience of meeting and interacting with people who are living the dream of owning and managing their own independent businesses. It is the experience of developing relationships with people who become more than business acquaintances - they become your friends.

I shop downtown because my grandfather worked in a downtown business that still exists today. I shop downtown because it is historic, and because it is the foundation and the heart of the entire area. It is a critical link to our past, to what we are today, and what we will be tomorrow. I shop downtown.
Brian Carroll
[See all testimonials]

Quick Links

  • Artspire
  • Downtown Walkaround
  • Open House La Crosse
  • Downtown La Crosse Gift Cards
  • Great City. Growing Greater!
  • Buy Local- Shop Small
Click here for Latest Events in Historic Downtown La Crosse
Downtown Gift Certificates

Downtown Gift Certificates

Downtown Mainstreet offers gift certificates redeemable at over 80 downtown businesses!

Click here for more information...
Become a Member