DMI BrochureHistoric Downtown La Crosse welcomes you!
Downtown Mainstreet, Inc. (DMI) is the non-profit business group focused on the continued revitalization of Historic Downtown La Crosse. And whether you are interested in visiting our beautiful and vibrant downtown business district or are someone looking to relocate or expand your business, we hope that this site has all the information to guide you.
Historic Downtown La Crosse, just steps away from the Mississippi River and Riverside Park, includes one of the largest historic districts in the state. Nearly 100 buildings contribute to the historic character. Stroll past our renovated downtown architecture, with buildings that range from 1866 Victorian, 1940 Art Deco, to those currently under construction. Enjoy our unique shops, lively entertainment, museums, art galleries, and restaurants. Take part in our many downtown events and festivals including Spring Fling, Riverfest, Krazy Daze, Sand on the Riverfront, Jazz Fest, Oktoberfest, Historic Downtown Day, Trick & Treat, Holiday Open House, Rotary Lights, and more.
Watch the wildlife along the riverwalk and continue your walk or take a bike ride on the trail that starts at the Riverside International Friendship Gardens and connects to the La Crosse River State Trail. Within minutes of downtown you can experience the rivers, bluffs, marshes, and beauty of the Coulee Region.
I shop downtown because shopping downtown is an experience. It is the experience of meeting and interacting with people who are living the dream of owning and managing their own independent businesses. It is the experience of developing relationships with people who become more than business acquaintances - they become your friends.
I shop downtown because my grandfather worked in a downtown business that still exists today. I shop downtown because it is historic, and because it is the foundation and the heart of the entire area. It is a critical link to our past, to what we are today, and what we will be tomorrow. I shop downtown.
